What Does an Image Consultant do

What does an Image Consultant do

  • An Image Consultant helps people look better so they feel better—more confident and capable.

  • An Image Consultant does what it takes to help people look better so they feel better, do better, other people treat them better—life gets better!
  • An Image Consultant takes an objective inventory of details about a client’s Image that can be improved with change.
  • An Image Consultant works to bring out the best in their client, to create a positive visible improvement or transformation in client appearance. Image Consultants generally tell the client what to do and may do it for them.
  • An Image Consultant transforms the outside to reflect the inside—Image from the inside out. Sometimes it seems the Image Consultant has to work miracles to make the changes happen!
  • An Image Consultant is a professional who works with clients as a counselor or coach to evaluate, improve, enhance, update, and/or upgrade their self-presentation—the way in which they present themselves in personal, social, and/or professional situations.
  • An Image Consultant counsels and advises people on personal appearance and self-presentation, specifically clothing, grooming, and body language which includes manners and etiquette. Some Image Consultants may deal with voice, public speaking and media training.
  • An Image Consultant advises individual and group clients on personal appearance, lifestyle, personal style, body build, posture, and coloring, and grooming. Some may also advise regarding body language, social etiquette and business protocol, speech and communication. They generally offer personal shopping services.
  • An Image Consultant guides/leads clients through an orderly process, wherein they analyze or evaluate a client’s appearance, lifestyle, personal style, and wardrobe in relation to their roles and goals to help them create a positive Image and therefore a positive impression—on themselves and on others.
  • An Image Consultant guides clients in presenting themselves at their best, in achieving their highest potential so that they achieve more of what is possible in them and in their lives.
  • An Image Consultant transfers Image information through an orderly process in private individual consultations, coaching sessions over the phone, as well as group lectures, seminars, workshops, and retreats—whatever environment facilitates learning most efficiently and effectively.
  • An Image Consultant interviews an individual client to learn about lifestyle, personal style, and Image goals. Next they evaluate or analyze the client’s wardrobe in relation to what they learned. Then they create a plan to accomplish needed changes, the goal being consistency or total harmony from head to toe.
  • An Image Consultant becomes an expert in strategic clothing and strategic shopping for the purpose of improving a client’s self-presentation in personal, social, and professional roles—enabling them to forget about themselves and get on with their day and their life
  • What an Image Consultant does for one client will differ from what he or she does for any other client. Each new client brings a new set of variables to work with—body build, personal coloring, personality, lifestyle, perceptions, and preferences. Each new client requires a personalized set of solutions according to his or her needs. The amount of time required to accomplish the changes depends on the extent of the plan—how many and the type of changes. A wardrobe update takes less time than weight loss.
  • Within the business or political arena, the goal is to improve the client’s self-presentation, to build his or her personal brand Image, and to advance personal marketing—all to distinguish the client from the crowd.
  • The best part of this wonderful job is watching first hand as clients achieve success never before imagined as they present themselves with style and grace, ease and confidence in even the most stressful situations.
  • Regardless of who or how many people an Image Consultant works with, results for the client tend to be long lasting, leading to a greater overall sense of well-being and increased level of personal success.

Image Consultants work with clients on matters of personal appearance in relation to roles and goals, typically:

  • Lifestyle analysis/evaluation
  • Personality analysis/evaluation
  • Personal style analysis/evaluation
  • Figure/Body analysis/evaluation
  • Style (line and shape) selection and coordination
  • Personal coloring analysis/evaluation
  • Color selection and coordination
  • Fabric selection and coordination
  • Pattern selection and coordination
  • Wardrobe analysis/evaluation
  • Wardrobe selection and coordination
  • Accessory selection and coordination
  • Clothing for special occasions
  • Wardrobe/fashion styling
  • Strategic clothing
  • Strategic shopping
  • Clothing care and storage
  • Body hygiene
  • Hair care and styling
  • Makeup selection, coordination, application
  • Makeover process
  • Makeup for media
  • Impression Management
  • Body language
  • Social, business and dining etiquette
  • International and military protocol Business casual issues
  • Clothing code development
  • Executive coaching
  • Personal/self-branding
  • Corporate/company Image
  • Uniform clothing
  • Interview Image
  • Speech and public speaking
  • Communication style
  • Conversation skills
  • Media training
  • Wellness
  • Retail training

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